Before The Point, I was a longtime basketball coach. A big part of that job was recruiting: watching players, scouting talent, and figuring out who would actually perform when it counted.

Off the court, I had a different problem. Shopping for men's clothing in person meant going from store to store and rarely finding exactly what I needed. Either it looked good and wasn't comfortable, or it was comfortable and didn't look like much. And it was never all in one place.

So I opened The Point with one idea: bring fashion and convenience together. One shop, the best men's brands, all chosen for style and comfort.

I pick brands the way I used to recruit. I look past the name, see how the pieces hold up, and keep only what earns a spot. More than 30 brand partners now sit under our umbrella , and we continue to find that next great product for our customers each and every day.

Today we have our flagship in South Boston and a second location at MarketStreet in Lynnfield. Our team dresses everyone from guys putting together their first real wardrobe to players on the Celtics, Patriots and Red Sox. Every customer gets the same attention: someone who knows the product and wants you to walk out looking and feeling your best.

Come see us. We'll find exactly what you need.